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Team-Teaching and Team-Learning on a Global Scale:
Insiders' Account of a Successful Experiment
by Debasish Dutta (Professor, UM
College of Engineering, Mechanical Enginnering Department, Ann Arbor,
MI 48109), Vlad Wielbut (Technology Resources Manager,
Alliance for Community Technology, Ann Arbor, MI 48109)
Abstract
This paper will show that it is possible for 3 university professors
in 3 different countries to teach effectively (as a team)
with the help of videoconferencing and the Internet, providing their
students (also distributed among the 3 locations) with valuable
experience of working in global, distributed, virtual teams for
designing globally marketable products. We will discuss the technological
infrastructure of this course and share the results of a survey
of its participants (with some surprising results). We will also
describe problems likely to occur in this setting and ways of
dealing with them.
Table of Contents:
1. Introduction
After months of preparations and multiple travels between Ann
Arbor (USA), Delft (The Netherlands), and Seoul (South Korea),
the course "Global Product Realization" was launched in September
2000 and concluded 3.5 months later, in December. This course,
first of its kind at any of the participating institutions,
and probably one of only very few of its kind in the world,
proved that it is possible for professors in three different
countries to team-teach a group of students located in three
very distant places, and make it feel as if it were all happening
in a single classroom. (It proved other things as well, but
we'll point those out later in this article.) Speaking from
a still very fresh perspective, it was a success on many levels:
- technological: with various sophisticated technologies
working fairly seamlessly together, without major failures
- educational: with students producing interesting ideas
and models, largely on time, despite the challenge of working
in a new environment of multinational, virtual teams
- logistical: with skillful navigation through different
educational calendars, different sets of requirements, and
varying levels of technical support
- perceptual: with a great majority of students considering
participation in this course a highly valuable experience
and willing to take more courses like this in the future
Probably a few more. There were, of course, mishaps and things
we'd like to do better next time around, and we have no
intention of removing them from our account of this generally
very successful course.
In this paper, our primary focus is on the technology that
enabled the team teaching and team learning on a global scale.
Details on the course content will be limited to the extent
necessary for providing the reader an overview of the whole
effort. While industry has been forced to deal with globalization
issues since the early 1990s, product development for global
markets is a new topic gaining attention in the academic world.
This course is our first attempt to focus on the topic in
a classroom setting. Needless to say the content and format
are still evolving. However, collaborative engineering accross
time zones and geographic regions lies at the core of this
new area and provided the motivation for us to create
a new (virtual) global classroom.
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2. Preparations [TOP]
Preparations were kicked off in late Fall 1999, with a meeting
between Debasish DuttaFootnote1,
Jongwon Kim (professors in Ann Arbor and Seoul, respectively),
Joseph Hardin (Deputy Director of the University of Michigan
Media Union), and Vlad Wielbut (the "chief technologist" at
the Alliance for Community Technology). That is when we discussed,
in very practical terms, the idea of an educational experiment
involving engineering departments at the University of Michigan,
Technical University of Delft, and Seoul National University.
The idea was this: three professors from the three universities
wanted to offer a graduate-level course in which students would
learn how to design products for a global market, and where
the learning itself would happen in a global environment. The
question that the meeting was to answer was: Is it possible,
with today's technology but without NASA's budget, to connect
these three professors and their students within a single, "virtual"
classroom, without losing any of the benefits of a "physical"
classroom: spontaneity, eye contact, rich interactions, visual
cues, etc.
The answer to that question was a cautious "yes". Cautious,
because it was quite clear that some kind of video communication
will be necessary, and our experience in this area was limited;
we had only a vague idea of the costs involved or of the technical
hurdles we would have to jump over. Not to mention some serious,
long-standing misgivings about the value of video communication
in online learning and collaboration. However, seeing an opportunity
to fill a few holes in their knowledge base, Joseph Hardin
and Vlad Wielbut decided to investigate the options and propose
a tool set that could help us come as close as possible to
the vision of the professors. Two more factors contributed
to our willingness to initiate this challenging project:
- the genuine enthusiasm we sensed in the teachers, who
must have clearly understood the challenging nature of the
endeavor they were embarking upon
- the fact that it was much more visionary than
merely putting yet another course "on the Web". While many
courses can be (and are) taught in a distributed environment
with the help of Internet technologies, the real value and
transforming power of the Internet shows in situations,
where the distributed environment itself becomes an
educational asset. One example of this is the Global
Graduate Seminar taught by Prof. Derrick Cogburn (UM
School of Information), where students learn about globalization
while experiencing globalization first hand through the
virtual, distributed classroom they find themselves in.
The room where the course would take place (on the US side)
was already equipped with a several-years-old system from PictureTel,
but it quickly became clear that in order to use it, we would
have to acquire services of a commercial company to bridge
(connect) our three sites. The cost of such a service, at around
$30/minute would make this prohibitively expensive. Given that
the other 2 sites did not yet have videoconferencing systems
in place, we saw this as an opportunity to upgrade our
own equipment with technology that would not became obsolete
overnight. Hence, in the following couple of weeks we
evaluated a number of videoconferencing solutions, to finally
settle on Polycom's Viewstation MP. This decision was based
on the following:
- Reasonable price. The model that would suit our needs
perfectly had a sticker price of ca. $12,000.
- Support for IP videoconferencing. We assumed that the
only way to avoid high cost of ISDN connectivity would be
to connect our sites via the public Internet, or better
yet Internet2, if possible.
- Compliance with the H.323 standard, so that other compliant
clients (including Microsoft Netmeeting) could communicate
with our equipment
- Bridging capability. The unit was able to connect up
to 3 sites without costly third-party involvement.
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2.1 ISDN versus IP
Connectivity [TOP]
With this out of the way, the decision as to the type of connectivity
(IP or ISDN) had to be made. Some of us were leaning toward
IP, believing ISDN to be a technology on the way out, and way
too costly for what it was capable of delivering. Unfortunately,
Polycom MP does not bridge IP connections, so a third-party
was still needed. Through sheer accident we found out about
an ongoing experiment in distance education via IP videoconferencing
between three universities in the United States and promptly
contacted the people running this experiment. It turned out
that a consortium of American universities purchased a sophisticated
bridging equipment, now located at Ohio State University, for
the members of the consortium (including the University of Michigan)
to make use of at no cost. It was just a matter of giving the
equipment's operator IP addresses of all the sites to be connected.
Network throughput between Seoul, Delft, and Ann Arbor was
tested, with results ranging from inconclusive to good. Alas,
the fear of instability and bandwidth fluctuations in the
public Internet prevailed, and the decision was made to play
it safe and rely on ISDN connectivity instead. (There was
also concern, that we would suck up too much bandwidth from
our respective university networks, in effect slowing them
down or disrupting their operations.) In retrospect it probably
was a smart choice, which rewarded us with problem free connections
for most of the sessions. However, we still hope to run a
course like that via the Internet soon, to prove that it is,
indeed, a very capable medium.
Part of the thrust behind the ISDN decision was the fact,
that by using 4 phone lines at each location we could
bridge them at quite sufficient - if not impressive
- speed of 256 kbps. Given the fairly low cost of making international
phone calls from the US, our connectivity cost per minute
would be a moderate $2.44 This was a spare change when compared
with third-party bridging (although, in the end, it would
still turn out to be a very costly proposition - see Appendix
A.)
In most big corporations, including large universities, the
path from making a decision (e.g. to buy a piece of equipment)
to having the decision implemented (e.g. actually getting
the piece of equipment) is long and arduous one. There
are forms to fill, signatures to collect, accounts to charge,
procedures to follow, budgets, etc. Needless to say, our Viewstation
MP arrived 3 days before the scheduled start of the course,
not early enough for serious testing or even getting really
familiar with it. On the bright side, this provided us with
the opportunity to test Polycom's claims regarding their products'
ease of setup and use. We must admit that these claims turned
out to be largely true. We were able to establish a bridged
session within hours of opening the box.
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2.2. The Virtual
Classroom [TOP]
Obviously, videoconferencing was not the only technological
challenge we faced. Besides seeing their professors and colleagues,
the students would have to receive and submit assignments, work
in distributed teams, communicate frequently outside the teleconferencing
room, access course materials, etc. However, this was not
our first foray into the world of online learning, and so
the decisions in this regard were made quickly, based on our
knowledge and/or ownership of good tools to support activities
in question.
Blackboard CourseInfo was selected to provide the "virtual
classroom" for the course, partly because our Delft partners
already had the server up and running, but partly because
it is, indeed, one of the best tools in its category. In this
very easy to use package of seamlessly integrated components
students and instructors would find: discussion boards, e-mail
system, bulletin board (announcements), space for course materials,
personalized Web pages, directory of participants, whiteboard
(with collaborative browsing capability), chat rooms, and
more.
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Course materials
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Announcements
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Discussion board
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Whiteboard/Chat
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While Polycom supports an impressive list of input sources
(microphones, video cameras, VCRs, document cameras, computers),
which enables sharing almost any type of material, including
PowerPoint slides, only one source can be active at any given
time. When images from a computer are being sent, live video
is not, and vice versa. Since lectures with visuals were to
be a main part of every class session, videoconferencing would
be reduced to sending static images and speaker's voice to
participating sites. This was clearly unacceptable. Therefore,
Placeware Conference Center (provided
by ACT) was to supplement videoconferencing with its slideshow
capabilities. Placeware, a Web-based conferencing tool, would
allow three sites to synchronize the PowerPoint slides during
a lecture, freeing the Viewstation to serve its primary purpose,
i.e. send and receive live video and audio. Placeware itself
would be projected independently but in parallel with the
videoconferencing.
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2.3 Collaborative CAD [TOP]
While each school had a variety of CAD systems for its students
to use, there was a need to establish a collaborative CAD environment.
With a view towards ease of use a suggestion was made to offer
students access to eVis, a fairly sophisticated tool that would
allow them to collaboratively view and manipulate 3D objects
(from CAD applications) in real time, over standard Internet
connections. eVis is provided through the ASP model, so no investment
in hardware and server software was needed - all that was required
was purchasing appropriate number of relatively expensive user
licenses from the provider, and installing client software on
multiple machines at participating institutions. Admittedly,
this was somewhat risky proposition, as it brought the number
of various technologies to be used in the course to the point
of oversaturation. Although we have no hard data to support
this assertion, there is anecdotal evidence suggesting that
introduction of more than 3 distinct technologies in a course
(online conferencing, discussion boards, document sharing) is
more a detriment than help, and will result in less effective
use of these technologies. A course overloaded with tools runs
the risk of becoming a course about these tools, regardless
of what the initial theme might be.
(Click on the thumbnails below for screenshots of e-Vis.)
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e-Vis project binder
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e-Vis 3D model viewer
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3.0 The Course [TOP]
Forty-eight students, 16 at each of the participating schools,
took this experimental course in the Fall semester 2000 (September-December).
All were graduate students, but from various disciplines.
The intent was to form cross-disciplinary teams for the project.
The students in this class came from mechanical enginnering,
manufacturing engineering, industrial design, and MBAs from
the business school. The topic of the course was: "Global Product
Realization", with the stated objective of providing the students
with the experience in:
- Applying engineering principles to solve an open-ended
global product design and manufacturing problem (developed
by the faculty in consultation with industry);
- Working as an international team using the worldwide
network on a globalized engineering design and manufacturing
problem;
- Providing a practical solution to the globalized problem
keeping in mind performance, safety, cost, environment considerations
as well as the each country's constraints such as tariff,
law, marketing characteristics and so on.
The course's schedule called for two ninety-minutes lecture
sessions each week, with two midterm project reviews, final
project presentation, and final exam (Delft students only).
Lecture sessions were held in designated rooms on the 3 campuses,
each room equipped with a Polycom Viewstation unit, a monitor
or a display for the Viewstation, projector and screen. The
format of the lectures was standard: a speaker in front of the
classroom (many of those speakers were invited experts
from the industry or from other departments) and a set of PowerPoint
slides. Each lecture was followed by a brief discussion, during
which students from all three locations would ask questions
of the presenter or offer comments on the subject. The lectures
- voice and slides but not video - were recorded using Placeware's
recording capability and published on a Web site right after
each session, for on-demand playback.
In this course we adopted a case-study approach to teaching
(a format common in business schools). Several case studies
were developed by the faculty in cooperation with companies
like Ford Motor Co., Samsung, Philips, Steelcase, etc. Each
case desribed the development of a product that was to be
marketed in different regions of the world. In varying depths,
each case highlighted new issues that product development
teams in these companies had to consider. These issues included
patent law differences in various parts of the world, product
liability considerations in global markets, product pricing
and supply chain management for global firms, trade and tariffs,
etc. In addition, importance of product centric topics such
as DFE, DFM, material selection, QFD, etc., were also reiterated
in the case studies. Finally, the importance of team work,
collaboration across timezones and cultural differences were
highlighted by almost every case study.
The course content was structured into four modules. The
introductory module dealt with the new competitive pressures
on industry brought about by the global economy. Trends and
discontinuities as a result of the Internet were also discussed.
The introductory module set the stage for the course by reaffirming
the importance of considering relevant global issues in product
development. The remaining three modules dealt with product
design, manufacturing, and logistics respectively.
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3.1 Semester Project [TOP]
After the first session students were divided into 8 teams,
with 6 members each, 2 from each country. The teams were to
collaboratively develop a prototype of a coffee maker that could
be marketed in three countries (Holland, S. Korea, and USA)
with minimal or no modifications. Besides designing a 3D model
of such an appliance in a CAD system, the teams were also responsible
for: researching patents that might be involved in the proposed
product; choosing the best location for the manufacturing plant
(considering the costs of materials and labor, shipping costs,
existing infrastructure, etc.); researching cultural preferences
in coffee consumption; estimating the size of potential market,
etc. A really complex project that, given the relatively short
span of available time, required frequent and efficient communication
within teams.
Recognizing the importance of communication, the teams were
offered the opportunity to sign up for 30-minute videoconferencing
sessions held before and after each lecture throughout the
semester. Due to the high cost of videoconferencing, the initial
idea was to offer this only for one or two introductory, "getting
to know each other" sessions, but it quickly became apparent
that students considered this an important tool for communication.
However, these sessions were not sufficient and the teams
relied heavily on textual chat and asynchronous discussion
boards, both available within the Blackboard environment.
We hoped that students would use eVis for real-time discussions
of their CAD models, but they found it easier to work with
drawings and diagrams which they exchanged as image files
via Blackboard, reaching for CAD systems only shortly before
the final presentation.
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3.2. Colocation and Course
Finale [TOP]
The global teams formally presented their work to the entire
class twice during the semester, in a format similar to lectures,
with PowerPoint slides and videoconferencing as the connecting
medium. These reviews also included a written report by the
team. Grading of the reviews was done collaboratively by the
faculty, and each team received appropriate feedback. Before
the end of the semester, students from Seoul and Delft arrived
in Ann Arbor to meet their teammates in the "physical space",
put final touches on their projects, and present them first
to their classmates and later to the public in a publicized
poster session on campus. This was different from most other
experiments in virtual, distributed teams, where the team members
are brought together either at the beginning of the project
or during it, instead of (or in addition to) meeting at the
end. This approach was not intentional but imposed by logistics
and academic calendars of the participating universities.
On the last day of the week, the teams gave their final project
presentations. Several people from industry attended at the
invitation of the faculty. The final project presentation
was accompanied by the final report submission. In the afternoon,
in the GPR Exhibit, students presented their project prototypes
and, using three poster boards per team, described their product
development process. The exhibit was open to the public and
provided a perfect forumto highlight the importance and benefits
of global connectivity. In conjunction with the Exhibit, a
Global Education Forum was also organized. A panel of speakers,
including consular representatives from the Dutch and Korean
embassies , remarked on the importance of globalization and
the need for students to experience the benefit of working
in global teams prior to entering industry.
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| 4. Lessons Learned
4.1 Connectivity
& Hardware [TOP]
Being involved in this course from its conceptualization to
the farewell dinner gave us an opportunity to observe it throughout
and from several perspectives: that of a student listening
to a lecture; a team discussing task assignment via videoconference;
a technical support person; a guest speaker; a course coordinator.
We diligently made mental notes of things that went wrong;
things that could go wrong but didn't; things that could be
done better the next time around. Of course, we also noted
all the positive aspects, and there were plenty of those.
It is probably safe to say that, overall, the experiment went
better than expected. Despite the use of sophisticated technology,
the glitches we feared were few and far between. The most
serious were occasional difficulties connecting the three
sites, most likely due to problems with ISDN lines (beyond
our control), but these were usually resolved through repeated
dialing attempts. Less serious but still quite bothersome
were fluctuations in sound quality, ranging from mild to severe,
and caused by a variety of factors, some easily solvable (students
speaking too softly for the distant microphone to pick up
their voice), some beyond our control (workers demolishing
a building adjacent to the one housing the videoconferencing
lab at Delft), and some totally perplexing (mysterious metallic
sound, probably caused by some sort of electromagnetic interference,
whose source we were unable to determine.) Appendix
A contains a fairly complete list of technical and non-technical
problems that appeared during the course.
On the positive side, the objectives of this course were
achieved fully and on time. Global, virtual teams of widely
dispersed students produced impressive results, learning a
great deal in the process. Students gained experience in working
in an environment most of them haven't encountered before,
but are likely to encounter in their future professional lives.
An impressive array of experts from all the participating
countries gave guest lectures for the course - a treat nearly
impossible to re-create in a traditional course; these lectures
went beyond the immediate problem at hand (i.e. designing
a globally marketable coffee maker), exposing students to
important concepts in areas such as: patent law, online collaboration,
design challenges in the automotive industry, etc.
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4.2 Course Evaluation
[TOP]
After the course had ended, we asked the students to take part
in anonymous, online survey composed of 20-questionsFootnote
1 aimed at extracting their opinions about the course.
Several surprises awaited us when the results of the survey
poured in. One was the response rate: of the 48 students in
the course, 36 (75 percent) filled out the questionnaire, despite
having no incentive for doing so. Another one was the
fact that 81% of respondents stated that the global team approach
- which must have posed significant challenges for the students
- "added tremendous value to the course". Yet another one was
the overwhelmingly good opinion students had about the course
and its novel format:
- 81% of respondents would participate in a
similar course (6% would not, 13% wasn't sure)
- All but one would recommended this course (as it is)
to a friend
- None of the respondents participated in a distance education
course before, and 44% had no idea of the potentially
demanding nature of such a course (36% did have an inkling),
yet 86% would still enroll in it.
- Most lectures given in the course were considered useful
by 64% of students. All lectures were deemed useful by 8%,
while the remaining 28% perceived only some lectures as
useful.
These positive opinions are all the more satisfying that the
course required more than average effort: 56% admitted that
they had to spend much more time studying for this course than
for others, while 31% had to work a little harder than usual.
This effort apparently wasn't wasted: all students claimed
that the course changed the way they saw themselves and/or the
world afterwards.
Somewhat surprising was also how the various technologies
were rated by the respondents: 64% rated videoconferencing
as "very useful", 25% as "somewhat useful", and 11% as "not
very useful". (This seems contrary to the widely held opinion
of live video as unnecessary frill that adds little value
to communication). Blackboard was considered "very useful"
by 83% of respondents; no surprises here - this is, indeed,
a well designed virtual classroom environment. Placeware fared
less well: the same number of people (17%) considered it very
useful and not very useful, while to 42% it was somewhat useful
and 22% didn't have an opinion. This was also hardly surprising,
considering that Placeware was used in a rather limited fashion
in this course and that students did not have opportunities
to interact directly with this tool. eVis received very negative
ratings and its inclusion in future iterations of the course
will likely be re-evaluated: 36% viewed it as not very useful,
33% did not have an opinion, and 17% complained that it was
"more a problem than help".
(The complete results of the survey are available
online.)
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4.3 Closure [TOP]
We were very gratified to receive the positive evaluation from
the students. For all faculty and staff involved in the course
it was an enriching experience. So much so, that at the time
of this writing we have begun planning for the next offering
of this course in Fall 2001. Some changes are being planned
in the content, structure, and delivery, with a view towards
improving student experiences and enhancing the collaborative
environment. |
Appendix A: Problems
likely to occur and ways of dealing with them [TOP]
- Cost of connectivity. Having avoided the enormous
expense of bridging 3-way calls via a commercial service,
we were still responsible for paying the cost of calls
to the other sites. Years of tough competition contributed
to significant lowering of per-minute charges for international
calls originating in the US, but using 4 ISDN lines meant
running 4 concurrent calls to Delft and 4 to Seoul. Even
at the moderate price of $0.15 and $0.46 per minute per
call respectively, these costs quickly add up to a $2.44
per minute, $146.40 per hour, ca. $900 per week (including
individual team sessions). Luckily, there are several ways
of reducing costs of videoconferencing:
- Connect via public Internet or, preferably, Internet2.
(Polycom Viewstation can handle both ISDN and IP connections.)
- Limit use of videoconferencing to lectures. In the
course described here, student were offered two 30-minute
sessions before and after each 90-minute lecture to meet
in their respective teams and discuss their projects.
This increased the total connectivity time (and thus cost)
to over 6 hours per week. Such meetings could have been
substituted with a different technology (e.g. Placeware),
without detriment to the work performed by the teams.
- Academic calendars. Three universities in three
different countries are very likely to start and finish
their semesters on different dates. When differences in
scheduled holidays and breaks are added to the mix, this
can easily cut 3 or more weeks out of the total available
time. There is no simple fix for this problem. One can only
try to use the remaining time as efficiently as possible
without overwhelming the students with frantic pace and
heavy load of material - not an easy thing to do in a pioneering
environment that is dependent upon sophisticated technology
without a perfect track record.
- Inadequate use of technology. On several occasions
we observed students in a meeting trying to show their drawings
or notes to others by displaying them to the videoconferencing
camera; given the low resolution of such cameras and hardly
optimal lighting, these attempts were a waste of time.
- Language. English was the official language of
the course, putting some of the students at a disadvantage.
Although proficiency in English was one of the requirements
for enrollment, students' abilities in this regard varied
greatly. A number of Korean students had significant difficulties
with spoken English, somewhat compensated with higher proficiency
in the written word. The scope of this problem can be reduced
by careful screening of students' proficiency in the English
language and more emphasis on using text-based communication
(chat rooms, discussion boards, e-mail) as opposed to video-
or audioconferencing.
- Old habits die hard. Every new technology, in
order to be used efficiently, requires adjustments in behaviorFootnote
2. Videoconferencing is no exception. First and
foremost, we have to remember that we are in front
of a camera; this is particularly difficult in situations
when we are speaking to local and remote audiences
at the same time. Second, we have to account for the fact
that a camera "sees" things differently than human eye.
Most common mistakes include:
- Moving around while speaking, to the point of walking
out of the view of the camera,
- Speaking in front of, or next to a brightly lit background.
Positioning oneself in front of a display screen makes
one appear to the remote audience as dark, faceless
silhouette. Moreover, the projected image is nearly unreadable
to the people on the other side of the videoconferencing
link, especially when detailed diagrams or dense text
are involved.
- Poor lighting. Most videoconferencing facilities
at institutions of higher learning are simply classrooms
or labs "adapted" to their new role by putting the videoconferencing
equipment there, without making adjustments in lighting
and sound environment. This leaves to the participants the
responsibility for finding the delicate balance between
more light (which improves picture quality for the remote
audience but makes anything displayed locally less sharp)
and less light (which has the opposite effect, favoring
the local audience).
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| Appendix B: References
[TOP]
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Footnotes:
1: Preparations for this
course actually started even earlier (around March 1999), when the
idea for this new course was conceived by Deba Dutta. Over the next
several months he discussed the idea with many companies and was reassured
about the need for a course on this topic.
2: Special thanks to Derrick Cogburn for
allowing us to adapt a part of his survey for this purpose.
3: A good example of that are the different
strategies for efficiently drawing a series of arched windows using
pen, pencil, compass, and ruler in one case, and a drawing program
on a computer in the other. When drawing on paper, one would likely
start with a series of half circles drawn with a compass. Next would
be the vertical, parallel lines flowing down from the half circles.
Finally, the horizontal "bottoms" of the windows would be drawn. In
contrast, most efficient strategy for achieving the same result on
a computer would be to draw a single instance of a complete window
and then copy and paste it several times.
©2001 Vlad Wielbut and Debasish Dutta
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